Posted by Andrew Nicholson in Google, Social Networking | 1 Comment
Social wars – Google plus Vs Facebook
For those of you who are a little bit puzzled about the almost fanatical attention Google plus is getting in the tech press at the moment, I thought it would be worth elaborating on the fresh perspective that Google is bringing to the social networking table. As most of you will know, plus is Google’s long overdue attempt at creating a viable social network. Invitations to this network have been rarer than a Willy Wonka Golden Ticket, and I’ve even seen them up for sale on Ebay.
Now, from the offset, I have to say that plus isn’t necessarily better than Facebook. Different, yes. But that’s as far as it goes for now. Different is good. Different is how evolution works, and different is how species survive. But of course, for one species to thrive, competitor species must fail, and so Facebook have their hackles up and are circling plus looking for signs of weakness. Will they find any? It’s too early to say, but for now, a quick comparison of the two services will suffice.
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Award winning online consultant with a very firm finger on the pulse of the marketing industry. I specialise in communication technologies, including social media, email marketing and mobile applications. 